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To be the most trusted MMC Genuine Parts Center where clients can be assured of 110% integrity in parts merchandizing, in our efforts towards full customer satisfaction!
To further elevate the marketing of MMC Genuine Parts to the highest grade of honesty, efficiency and professionalism, ensuring MMC clientele the utmost Customer Satisfaction, and thus increasing EDCC’s successes within the new millennium.
EL Dorado Auto Supply was founded in 1956 by spouses Marciano Laqui Carandang, a true blooded Batangueno and a Civil Engineer by academic training, and Lolita Arcigal Carandang, a High School Teacher in the province of Laguna. Its humble beginnings had its original store located in Paco, Manila, where it still stands to this very day as the Main office, and continue to serve its clientele with utmost zest and passion. EL Dorado Auto Supply was one of the pioneer Authorized Parts Centers of CHRYSLER Motors Philippines when it was established in 1963, long before Mitsubishi Motors arrived in the country.
With the renewed hope for the country after the EDSA
Revolution in 1986, to further improve its clientele service, EL Dorado opened a new branch in the Cubao area
on September 1, 1987, while the Pasay branch
along Highway 54 has since moved to the Rotonda of Taft and EDSA where both
still continue to reach more and more clients to date. In the same year, EL
Dorado Auto Supply decided to further strengthen its business identity by
incorporating its assets ... EL Dorado Car Components
(EDCC) was born.
True to its Founder's pioneering spirit and the Legacy they have embarked on, under the initiative of Atty. Marlo A. Carandang, EDCC ventured into the Malls in its desire to bring the store closer to the people. In November of 1994, EDCC opened its very first SuperMall branch in SM MegaMall, Mandaluyong City. With Spirits high due to the successes of the first mall branch, EL Dorado further expanded its reach and opened the Filinvest Festival Mall branch in Alabang in 1998, and another four years later, opened the third mall branch in SM City Bicutan, Paranaque. Currently, EDCC employs close to 50 personnel in its quest to continually strengthen its own niche in the Philippine Automotive Industry with 7 branches and three affiliate stores ready to serve its constantly expanding clientele.
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